There Is No Them Postcard: How to Use It in Advocacy Mail
By Heartell Press | Published: 2026-11-03
Category: Guides pratiques
A practical guide to using the There Is No Them postcard in advocacy mailings—from message planning to envelope-free mailing and follow-up.
Quick answer
Use the There Is No Them postcard as a compact, handwritten advocacy mailing: write a short personal message on the back, address it clearly, and send it without an envelope to keep costs low and impact high.
Why this postcard works for advocacy mail
The There Is No Them postcard carries an inclusion message that fits advocacy mailings because it is small, lightweight, and easy to personalize. At 4 by 6 inches, it slips into a standard mail stream without extra postage, and the hand-carved stamp design gives it a human touch that mass-produced flyers often lack. For community organizing, that personal feel can make a message about inclusion feel more genuine.
When to choose a postcard over a letter
A postcard is best when your goal is a quick, visible reminder rather than a detailed ask. It works well for thank-yous, event invitations, or simple calls to action. If you need to include a lot of information or a reply envelope, a letter is a better fit. Also, because the back is visible, avoid writing anything private or sensitive—postcards can be read by anyone who handles them.
Steps to send the There Is No Them postcard for advocacy
- Plan your message: Decide on one clear action you want the recipient to take, such as attending a meeting or contacting a representative. Write a short, specific message that fits the postcard's limited space. Checkpoint: Keep your message under 50 words so it stays readable.
- Address the postcard correctly: Write the recipient's address clearly on the right side of the back, leaving space for the stamp. Use a permanent pen to prevent smudging. Common mistake: Forgetting to leave enough room for the stamp—place it first to avoid crowding.
- Add a personal touch: Sign your name or add a brief handwritten note to make the mailing feel personal. This is especially effective for community organizing because it shows a real person is behind the message. Checkpoint: If you are sending many postcards, consider a short printed message plus a handwritten signature.
- Apply the correct postage: Check current postcard postage rates with your local postal service. Affix the stamp firmly in the top-right corner. Common mistake: Using a regular letter stamp—postcard rates are usually lower, so verify before mailing.
- Mail without an envelope: Drop the postcard in a mailbox or take it to the post office. Because the back is exposed, avoid including any private information. Checkpoint: If the postcard gets wet, the ink may run—consider a waterproof pen or a light spray fixative if mailing in rainy seasons.
- Follow up: If your postcard was a call to action, follow up with a phone call or email a week later to remind the recipient. This increases response rates and shows you are serious. Checkpoint: Track which postcards you sent and when, so follow-up is timely.
Product facts
- There Is No Them Postcard: Measures 4" x 6" and is printed on 100% post-consumer recycled paper. The standard size keeps mailing simple and the recycled stock aligns with values often important in advocacy work.
There Is No Them Postcard - There Is No Them Postcard: Features an original hand-carved stamp design and ships in a 100% compostable plant-based protective sleeve. The hand-carved look adds a personal, crafted feel, and the compostable sleeve means you can dispose of packaging responsibly.
